With over nine years of graphic design experience, I have created a variety of digital and printed materials for many clients, both big and small.
Some of the work that I am most proud of is shown below. I did a lot of print work while working at ASTM International and was responsible for creating the bi-monthly issue of Standardization News. I worked on it from cover to cover with content contributions coming from our in-house editors and freelance contributors.
With over eight years of graphic design experience, I have created a variety of digital and printed materials for many clients, both big and small.
Some of the work that I am most proud of is shown below. I did a lot of print work while working at ASTM International and was responsible for creating the bi-monthly issue of Standardization News. I worked on it from cover to cover with content contributions coming from our in-house editors and freelance contributors.
Over the course of about two weeks, I assisted the LINGO team with an important report they wanted to present to people attending a UN meeting, among other events.
Originally, when I saw the project come up on Catchafire, it was labeled as an infographic job. So I was under the impression it was going to be a one-pager illustrating the impact of oil and gas extraction around the world.
After meeting with the team, I learned it was a full blown report. I decided to commit to the job anyway, despite being awfully busy at my day job. It is a cause I support and wanted to help make an impact. I was also out of practice with traditional editorial layout and I was itching to create something that was within my comfort zone.
The images were provided by LINGO and I created the rest. Not all pages are present as this is an excerpt and I did not design the cover, so I did not want to falsely represent that page as my own.
I started by setting up the type hierarchy and colors. They wanted dark and “depressing” colors. The branding colors for LINGO are actually quite beautiful and more “joyful,” so this had to reflect the opposite. That is why I chose the reddish and dark browns. The typefaces were chosen based on the LINGO branding guidelines.
Originally, I had justified the text, but it became cumbersome with the hyphenation. LINGO advised that this was going to be read by people whose first language is not necessarily English, so it had to be easy to read. I changed the layout to accommodate the left align with a right rag.
The tables used to have curtailed information, allowing for more and larger imagery, but the team emphasised the importance of each column of the tables, so I figured out a way to make the tables fit without completely eliminating the imagery. It was a balancing act.
After 7 rounds of text updates and edits, the report was ready just under the wire for the deadline. Is now being circulated to stakeholders involved in gas and oil extraction in UNESCO World Heritage Sites around the world. The hope is that this report can convince the countries involved to reconsider sacrificing their nature preserves and unique biospheres for the polluting and environment-destroying acts of oil, coal, and gas extraction.
Over the course of about two weeks, I assisted the LINGO team with an important report they wanted to present to people attending a UN meeting, among other events.
Originally, when I saw the project come up on Catchafire, it was labeled as an infographic job. So I was under the impression it was going to be a one-pager illustrating the impact of oil and gas extraction around the world.
After meeting with the team, I learned it was a full blown report. I decided to commit to the job anyway, despite being awfully busy at my day job. It is a cause I support and wanted to help make an impact. I was also out of practice with traditional editorial layout and I was itching to create something that was within my comfort zone.
The images were provided by LINGO and I created the rest. Not all pages are present as this is an excerpt and I did not design the cover, so I did not want to falsely represent that page as my own.
I started by setting up the type hierarchy and colors. They wanted dark and “depressing” colors. The branding colors for LINGO are actually quite beautiful and more “joyful,” so this had to reflect the opposite. That is why I chose the reddish and dark browns. The typefaces were chosen based on the LINGO branding guidelines.
Originally, I had justified the text, but it became cumbersome with the hyphenation. LINGO advised that this was going to be read by people whose first language is not necessarily English, so it had to be easy to read. I changed the layout to accommodate the left align with a right rag.
The tables used to have curtailed information, allowing for more and larger imagery, but the team emphasised the importance of each column of the tables, so I figured out a way to make the tables fit without completely eliminating the imagery. It was a balancing act.
After 7 rounds of text updates and edits, the report was ready just under the wire for the deadline. Is now being circulated to stakeholders involved in gas and oil extraction in UNESCO World Heritage Sites around the world. The hope is that this report can convince the countries involved to reconsider sacrificing their nature preserves and unique biospheres for the polluting and environment-destroying acts of oil, coal, and gas extraction.
When I worked at ASTM International, I was responsible for the layout and publishing of the bi-monthly magazine called Standardization News.
Most of the content had a standard layout with minimal creativity involved, however, the features were where I could experiment with various layout ideas, especially for the introduction.
It was rare to have content-specific images provided by the editor, other than for the announcement of the new Board Chair, so most of the images I used were stock photos. In this case, I referred to the publicly available images found on NASA’s website. They have a great selection of images with larger-than-life representations of spacecraft and exploration.
This image happened to suit the story perfectly because it was related to traveling back to the moon.
Both articles followed the space travel theme and necessitated big and impressive images to emphasize the importance of these endeavors as well as how safety and standardization plays a role to ensure that these trips are repeatable and can bring back human passengers alive and safely. The image in the second feature alludes to the new horizon we are approaching as humans, moving towards commercial spaceflight, and that safety is the most important aspect because if the trip to space is dangerous and deadly, then there is no financial future behind commercial spaceflight.
I chose to keep a white margin around the image and also have it bleed to the second page of the spread to show that commercial still in the early stages of development, so while space is wide open, dark, and unforgiving, there are still guardrails being put in place to harness the mysteries that surround it and make is safe for humans to enter.
This opening image was one of the few times where I heavily edited and customized it. I found a frying pan stock image and cut it apart in Photoshop. Once it was in the layout, I added a drop shadow to simulate that it was resting on a surface.
The point of breaking the pan was to illustrate how the non-stick coating of cookware chips off and ends up in humans and the water supply in microscopic amounts.
The second meaning behind this is that in many fights, things get broken. In the case of the pan, the trend of using PFAS in their coatings has been broken. People have become more aware of the dangers and health implications of ingesting PFAS and want to find better cookware to use for their families.
A “new” feature that ASTM began implementing, upon my suggestion, was to include the UN Sustainable Development Goals that are supported by the standards and initiatives put forth by ASTM. The icons in the lower left of the spread are from the official list provided by the United Nations.
Every year, the January/February issue of Standardization News is reserved to announce the new Board Chair. Most of the content within the magazine revolves around their industry or standards related to their industry.
For 2022, the board elected Dr. Cesar A. Constantino, who worked at a facility called Titan America. The editor-in-chief and a photographer went to see Dr. Constantino’s facility and took a multitude of photos for the magazine. There were so many to choose from and it was difficult to parse it down to the best few for the magazine.
For the Business Case section, I emphasized the equipment and part of the facility. In the feature well, I was able to use more photos of Dr. Constantino. It was explained to me that he took extra efforts to wear a suit for the photo shoot instead of his regular work uniform, so it was important for me to include as many of those as I could to make it worth his while.
The feature for the Board Chair always includes photos of the Chair as well as wherever it is they work. There was a wealth of images from the facility at Titan America and of Dr. Cesar Constantino. I selected the ones I felt communicated most effectively what the facility did and what it looked like. I also wanted to show Dr. Constantino as someone who is approachable and still involved in the operations of the facility, instead of just a person who sits in an office all day, detached from it all.
The photographer did a good job capturing genuine moments as well as directing the Board Chair on how to pose for the camera. There was some minimal editing I did in Photoshop to adjust the coloring and saturation of the images.
